About Us
About Us
About Us
Patrick Patrick is an entertainment marketing agency specializing in series, brand & genre strategies, 360 creative concepts, and social clipping, currently working with partners like Netflix, Universal Pictures and AMC Networks.
We believe that when you combine the strategic rigor of the world's most boring products, with the inherent excitement of entertainment, you get to campaigns the world wont be able to look away from.
With a storied background in product advertising, getting the world tweeting & excited about everyday things like batteries, diapers, and cereal and shoes, our team has learned the art of using clever strategy, unmissable creativity and innovative media to hook & hold people’s attention around things they otherwise shouldn’t care about. Now, combine that rigor with the inherent excitement & intrigue of entertainment, and you create campaigns that are truly impossible to miss.
It's a philosophy our team has applied to helping series like Love Island US, SNL50, Poker Face, and The Paper take off & steal an unfair share of attention in culture. And one that we believe is more necessary than ever as the entertainment landscape becomes increasingly complex and cluttered.Let us show you what we can do by strategizing your next series like it’s cereal.
Your next franchise like it’s french fries. Or your next blockbuster like it’s a battery. Because when you combine the strategic rigor of product advertising with the inherent excitement of entertainment, you get to the marketing magic that this industry is long overdue for.
Patrick Patrick is an entertainment marketing agency specializing in series, brand & genre strategies, 360 creative concepts, and social clipping, currently working with partners like Netflix, Universal Pictures and AMC Networks.
We believe that when you combine the strategic rigor of the world's most boring products, with the inherent excitement of entertainment, you get to campaigns the world wont be able to look away from.
With a storied background in product advertising, getting the world tweeting & excited about everyday things like batteries, diapers, and cereal and shoes, our team has learned the art of using clever strategy, unmissable creativity and innovative media to hook & hold people’s attention around things they otherwise shouldn’t care about. Now, combine that rigor with the inherent excitement & intrigue of entertainment, and you create campaigns that are truly impossible to miss.
It's a philosophy our team has applied to helping series like Love Island US, SNL50, Poker Face, and The Paper take off & steal an unfair share of attention in culture. And one that we believe is more necessary than ever as the entertainment landscape becomes increasingly complex and cluttered.Let us show you what we can do by strategizing your next series like it’s cereal.
Your next franchise like it’s french fries. Or your next blockbuster like it’s a battery. Because when you combine the strategic rigor of product advertising with the inherent excitement of entertainment, you get to the marketing magic that this industry is long overdue for.
About KEvin
About KEvin
About KEvin
Kevin Harrington
Founder, Patrick Patrick
Patrick Patrick is founded by award-winning marketer Kevin Harrington, and is the culmination of a career spent across two distinct but complementary disciplines.
Kevin began his career in brand and product advertising, helping to shape campaigns for some of the world’s most recognizable consumer brands like adidas, P&G, Google, and Volkswagen, before switching into entertainment to lead marketing initiatives across properties like SNL, Love Island & Poker Face.
Having experienced both the product & entertainment worlds firsthand, he recognized an opportunity: entertainment marketing could benefit from the strategic rigor, clarity, and consumer understanding that define the best brand advertising.
He started Patrick Patrick in 2026 to blend these two worlds, while also making the most of his riveting life outside of work (being chronically online & watching 10+ series & films per week).
Patrick Patrick is founded by award-winning marketer Kevin Harrington, and is the culmination of a career spent across two distinct but complementary disciplines.
Kevin began his career in brand and product advertising, helping to shape campaigns for some of the world’s most recognizable consumer brands like adidas, P&G, Google, and Volkswagen, before switching into entertainment to lead marketing initiatives across properties like SNL, Love Island & Poker Face.
Having experienced both the product & entertainment worlds firsthand, he recognized an opportunity: entertainment marketing could benefit from the strategic rigor, clarity, and consumer understanding that define the best brand advertising.
He started Patrick Patrick in 2026 to blend these two worlds, while also making the most of his riveting life outside of work (being chronically online & watching 10+ series & films per week).
FOUNDER'S EXPERIENCE
FOUNDER'S EXPERIENCE
THE NAME
THE NAME
Long passionate about wielding creativity in the face of limited resources, as a 10 year old religious ed student, Kevin was told he had to choose a Confirmation name off the pre-approved list of Saints. None of them looked funny or interesting at first, until he thought a little harder and found his mark: Patrick.
It was the best way to make sure his banner would be the talk of the church at the “new name” reveal, and to his parents dismay, it was, particularly as he unfolded his banner to reveal his new official name: Kevin Patrick Patrick Harrington.
The priest laughed, the name stuck, and now it’s inspired the name of his new agency, Patrick Patrick, to represent the power creativity has in stealing an unfair share of attention.
Long passionate about wielding creativity in the face of limited resources, as a 10 year old religious ed student, Kevin was told he had to choose a Confirmation name off the pre-approved list of Saints. None of them looked funny or interesting at first, until he thought a little harder and found his mark: Patrick.
It was the best way to make sure his banner would be the talk of the church at the “new name” reveal, and to his parents dismay, it was, particularly as he unfolded his banner to reveal his new official name: Kevin Patrick Patrick Harrington.
The priest laughed, the name stuck, and now it’s inspired the name of his new agency, Patrick Patrick, to represent the power creativity has in stealing an unfair share of attention.
